Video Interview with BT Americas’ Neil Blakesley

I had the opportunity to interview Neil Blakesley of BT Americas at the incentive2innovate conference this week at the United Nations in New York City. You can see the video interview here:

Here are the questions I asked him:

  1. What do you see as the most exciting innovation in telecommunications to reach businesses in the next 12-18 months?
  2. What have been some of the greatest successes that BT has had outside of the UK and how did innovation play a role?
  3. What do you feel is unique about BT’s approach to collaboration and innovation?
  4. Do you feel that incentives have a real impact in stimulating innovation?

The biggest takeaway for me was that even if you design the greatest approach to internal or external open innovation ever seen by mankind, it will still be important to try and keep it fresh for people so that participation can be sustained.

What do you think?

Braden Kelley (@innovate on Twitter)

Posted in

Braden Kelley

Braden Kelley is a Director of Innovation and Human-Centered Problem-Solving at Oracle, a popular innovation speaker and workshop leader, helps companies build innovation cultures and infrastructures, and plan organizational changes that are more human and less overwhelming. He is the author of Charting Change from Palgrave Macmillan and Stoking Your Innovation Bonfire from John Wiley & Sons. Braden has been advising companies since 1996, while living and working in England, Germany, and the United States. Braden earned his MBA from top-rated London Business School. Follow him on Twitter and Linkedin.

NEVER MISS ANOTHER NEWSLETTER!

Categories

LATEST BLOGS

Atelier Louis Zero: Spot, Play, Go,… Zero!

By Nicolas Bry | August 18, 2020

Atelier Louis Zero is not a digital agency, it’s a strategic design workshop. To better understand this branding, I have asked…

Read More

The Predictable Recipe Of Branding

By Francesco Pagano | August 18, 2020

From an interview/podcast I just made with the great Chiara Covone on Marketing & Branding. Great discussion. Today we are…

Read More

Leave a Comment