incentive2innovate – Tool #1: Open Collaboration


The first panel at the incentive2innovate conference at the United Nations was on open collaboration. The panel was moderated by Don Tapscott (Author, “Wikinomics: How Mass Collaboration Changes Everything” and “Grown Up Digital: How the Net Generation is Changing the World”):

Arianna Huffington, Author, Co-Founder and Editor-In-Chief, Huffington Post
Rob McEwen, Founder, Goldcorp, and CEO/Chairman, US Gold
Marthin de Beer, SVP, Emerging Technologies Group, Cisco
Filippo Passerini, Chief Information & Global Services Officer, Procter & Gamble
Karim R. Lakhani, Assistant Professor, Richard Hodgson Fellow, Harvard Business School


Rather than trying to recount the discussion, I thought I would present the Top Insights from the part of the panel I was able to catch:

  1. “People who know how to network effectively with other organizations will win as innovation becomes more open” – Filippo Passerini of P&G
  2. “A lot of the Solvers want to signal to the community that they are very qualified people (even if they don’t win). Open innovation also provides an outlet for collaboration that Solvers are potentially not getting in their current organization.” – Karim Lakhani of HBS
  3. The key to incenting innovation is how you define the problem and whether or not you encourage collaboration in launching the challenge.
  4. “You have to identify the win-win in open innovation and remember that though it is a new business model, it still requires the same major components.” – Filippo Passerini
  5. “You have to build upon the contributions from open innovation and be open to failure.” – Karim Lakhani of HBS

What do you think?

Braden Kelley (@innovate on Twitter)

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Braden Kelley

Braden Kelley is a Design Thinking, Innovation and Transformation Consultant, a popular innovation speaker and workshop leader, and helps companies use Human-Centered Change™ to beat the 70% change failure rate. He is the author of Charting Change from Palgrave Macmillan and Stoking Your Innovation Bonfire from John Wiley & Sons. Braden has been advising companies since 1996, while living and working in England, Germany, and the United States. Braden earned his MBA from top-rated London Business School. Follow him on Twitter and Linkedin.

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