Innovation Best Practice is a Verb not a Noun

Innovation Best Practice is a Verb not a NounOne of the central tenets of 20th Century business has been ‘best practices’.   Let’s dissect this veritable oxymoron:

Admittedly, and importantly, there are things to learn from others successes and failures.  But, one of the big mistakes companies make is adopting “best practices” instead of adapting them (to their own culture).

Companies will succeed in the 21st Century by out [best] practicing their competition to exceed their customers’ and employees’ needs – by turning practice into a verb instead of a noun.  Those who develop a core competency in experimenting, prototyping, learning, applying, iterating – from success AND failure, will be the ones who provide the most meaningful, valuable offerings to customers and employees.  That’s what I call practicing! And that’s not an oxymoron.

What can you start being the best at practicing tomorrow? Seriously!


Join the innovation community

Don’t miss a post (2,350+) – Subscribe to our RSS feed and join our Innovation Excellence group!


Deborah Mills-ScofieldDeb, founder of Mills-Scofield LLC, is an innovator, entrepreneur and non-traditional strategist with 20 years experience in industries ranging from the Internet to Manufacturing with multinationals to start ups. She is also a partner at Glengary LLC, a Venture Capital Firm.

Deborah Mills-Scofield

NEVER MISS ANOTHER NEWSLETTER!

Categories

LATEST BLOGS

Carbon neutrality: what is it, how to achieve it and why you should care

By Hubert Day | June 22, 2022

When sustainability is on the agenda, you’re likely to hear many terms mentioned that you may or may not be…

Read More

Is remote working more eco-friendly than commuting?

By Hubert Day | May 31, 2022

Photo by NordWood Themes on Unsplash Working remotely became a part of everyday life for many people all over the…

Read More

Leave a Comment