Open Innovation – Why, What, Who, Where and How!
Open innovation agency, 100% Open, has just held an Open Innovation Accelerator program in the UK. Their presentation slides are online and they have lots of interesting content worth looking into.
In particular, I liked the below questions that you can ask yourself when you start an open innovation program. They make you think about some of the key issues that you need to consider.
Why?
What is the strategic case for an open innovation approach? (e.g. drive revenues, build brand, solve problems, etc.)
What?
What are our unmet needs or thematic opportunity areas that are best suited to an open innovation approach?
Who?
Who are our most promising/likely/complementary partners? (e.g. clients, peers, universities etc.)
Where?
Where will value be created for us and our partners? (e.g. business units, geographies, routes to market etc.)
How?
How will you run your open innovation strategy? Which processes/tools/incentives will you use?
Check their slides. I think it be worth your time…
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Stefan Lindegaard is a speaker, network facilitator and strategic advisor who focus on the topics of open innovation, intrapreneurship and how to identify and develop the people who drive innovation
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