Go Pro Dono

Glen Jeffries, a fellow alumnus from Lancaster Royal Grammar School back in the UK (albeit one 30 years my junior!), has founded a charitable initiative with an aspirational take on fundraising.

Pro Dono is a not-for-profit organization arranging one-to-one conversations with famous figures in aid of charity. Ambassadors, as they are called, give a couple of hours of their time to meet a member of the public for a donation to the ambassador’s charity of choice.

Pro Dono has over 100 ambassadors ranging from cricketers to Michelin-starred chefs, politicians to the editor of The Economist, the “godfather” of the hedge fund industry, and founder of Wikipedia.

You can sign up for some face time with your hero and leave it at that, or dial up the experience with back to back power meetings: a tour of Lord’s with Geoffrey Boycott could be followed by a coffee in the Houses of Parliament with Alastair Campbell and a cookery course with Raymond Blanc at Le Manoir aux Quat’Saisons.

Check out Glen’s new website www.prodono.co.uk. Find someone you’ve always wanted to ask a burning question and support a good cause at the same time. Dare to dream and dig deep.

Image credit: Pro Dono

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Kevin Roberts is the CEO worldwide of The Lovemarks Company, Saatchi & Saatchi. For more information on Kevin, please go to www.saatchikevin.com. To see this blog at its original source, please go to www.krconnect.blogspot.com.I