Remarkable Relationships – Four Seasons

Julie Anixter speaks of the essence of every great customer experience is a human experience, a relationship. Not with a brand or a company, but with the people that make it up. Sometimes that relationship is direct and face to face, sometimes it’s indirect, sometimes virtual. Have relationships lost some of their currency and their value in the fast paced, over stimulated, multi-tasking, stressed out business world? I think so! This project begins to document, to map, some of the remarkable relationships I’ve experienced, with the hopes they may inspire.

In this episode you’ll see Julie Anixter speaking about the impact of the Four Seasons culture on its brand.

Come join Julie Anixter and the rest of the Innovation Excellence co-founders at the Back End of Innovation in San Diego – October 17-19, 2011.

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Alexander Gemo




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