November's Top 20 Innovation and Marketing Articles

November's Top 20 Innovation ArticlesDrum roll please…

At the beginning of each month we will profile the twenty posts from the previous month that generated the most traffic to Innovation Excellence. We also publish a weekly Top 10 as part of our Innovation Excellence Weekly email. Did your favorite make the cut?

But enough delay, here are November’s twenty most popular innovation posts (each receiving 2,300 – 5,300 page views):

  1. 7 Strategies for Generating Ideas – by Robert B Tucker
  2. Innovation Culture Eats R&D for Breakfast – by Hutch Carpenter
  3. Lego’s $50 Million Open Innovation Failure – by Stefan Lindegaard
  4. Tom Peters on Excellence Now – by Julie Anixter
  5. John Cleese on Creativity – VIDEO
  6. Is Social Media Really Collaboration in Disguise – by Sarah Miller Caldicott
  7. Innovation Despair – by Braden Kelley
  8. The Plausibility of Klout – by LeAnna J Carey
  9. 7 Steps to Unlocking Innovation in a Conservative Culture (Case Study) – by Elvin Turner
  10. Insights from the PDMA’s 2011 Business Model Innovation Lab – by Chris Dolan
  11. Let Them Hack Your Innovation! – by Nicolas Bry
  12. Sold on Social Media – by Dean DeBiase
  13. Innovation Requires Culture of Trust and Openness – by Jim Clemmer
  14. The DNA of Innovation – by John Persico
  15. Kellogg School Researching Innovation Communities – by Julie Anixter
  16. 4 Signs of a Culture of Innovation – by Jorge Barba
  17. Innovation Jump Start – by Barb Murphy
  18. Innovation as Cultural Achievement – by Nicolas Bry
  19. Turning Waste into Value – by Rowan Gibson
  20. 8 Reasons Why SME’s and Entrepreneurs Need to Innovate – by Kamal Hassan

If you’re not familiar with Innovation Excellence, we publish 2-6 new articles every day built around innovation and marketing insights from our roster of contributing authors and ad hoc submissions from community members. Get the articles right in your Facebook feed or on Twitter or Linkedin too!

Editor’s Note: Innovation Excellence is open to contributions from any and all innovation professionals out there (practitioners, professors, researchers, consultants, authors, etc.) who have a valuable innovation insight to share with everyone for the greater good. If you’d like to contribute, create an account.

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Braden KelleyBraden Kelley is the author of Stoking Your Innovation Bonfire from John Wiley & Sons. Braden is also the editor of Innovation Excellence and founder of Business Strategy Innovation, a consultancy that helps companies connect with their customers and embed innovation across the organization.

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Credit Card Shenanigans

By Braden Kelley | June 16, 2006

It must be great to be in the credit card business in the United States. Demand is relatively inelastic and regulation is lax, so you can charge whatever you want for an interest rate, increase your fees once or twice a year, and make additional money off cash withdrawals and foreign exchange transactions.

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Building an Experience

By Braden Kelley | June 15, 2006

As people become ever more immune to traditional advertising and marketing, branding will become more important. Branding is all about building an emotional connection with customers. Making the decision to follow a strategy focused on building a brand is not without peril, however, as it means that you will have to choose to not do certain things, like pursue a low price strategy.

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