BEST OF TED: Can Technology Solve Our Big Problems?

In 1969, Buzz Aldrin’s historical step onto the moon leapt mankind into an era of technological possibility. The awesome power of technology was to be used to solve all of our big problems. Fast forward to present day, and what’s happened? Are mobile apps all we have to show for ourselves? Journalist Jason Pontin looks closely at the challenges we face to using technology effectively … for problems that really matter.

Wait! Before you go…

Choose how you want the latest innovation content delivered to you:

Posted in

Innovation Excellence

NEVER MISS ANOTHER NEWSLETTER!

Categories

LATEST BLOGS

What happened to smart advertising?

By Braden Kelley | July 18, 2007

For a television advertisement to be effective, do you need to lay out everything for the viewer and make it obvious? Or, is an advertisement more memorable if you let the viewer connect the dots themselves? Here are two examples of television advertisements that promote the product in a slightly more intellectual/emotional way that promotes engagement and curiousity:

Read More

Invention versus Innovation

By Braden Kelley | July 17, 2007

Continuous innovation requires that innovation is placed at the center of the organization and that all parts of the organization are changed to support it. To effectively place innovation at the center of the organization, people must know what innovation is, what it looks like in their organization, and how they can contribute. Most people easily confuse invention with innovation, and wrongly chase invention in the name of innovation.

Read More

Leave a Comment