DISRUPTOR'S BLOG

Product Innovation

10 Best CRM For Your Business In 2020

By Melissa Burns / May 13, 2020 /

2019 has passed and I hope it has elevated your business in the way you had imagined in 2018. Now is the time for better goals and new achievements. I believe, in 2020, your top priority should be fixing business processes. If you have faced friction in major areas like sales or marketing, you must…

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Lean Product Development Processes For Innovation And Speed

By John Carter / January 12, 2020 /

Through our hands-on work with clients, we have developed a lean product development process. It is a methodology that depicts key milestones, but supersedes specific engineering models such as waterfall or Agile. However, we have incorporated selected practices from the agile toolkit to enhance innovation and speed products to market.  The beauty of this process…

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Want Great Insight? Then Experience It!

By Adam Malofsky / October 27, 2019 /

Listen, Watch…Then Do I’ll argue that while most do the first two , very few get to the last – the do part. That’s the single most important thing. It’s through the do, through direct experience that one develops and picks up on the most important thing. Context. Only through a never ending, ecosystem wide…

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How to Manage Early Stage Innovation

By John Carter / October 8, 2019 /

Product concepts are the lifeblood of your company. Flowing through your company’s system, like blood through the veins of a human body, new product concepts are the future of your company’s health and the source of its growth. Unfortunately, many companies lack a strategic planning process for innovation, or they manage it poorly. Too many…

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Innovation Roadmaps: What Are They Good For, Anyway?

By John Carter / July 29, 2019 /

At the heart, product roadmaps show the major milestones of a project’s lifecycle. Maintaining Product Roadmaps is a useful discipline in just about any organization that has more than one product. But aside from capturing product timelines, what good are they?  If a roadmap is just another deliverable you owe an executive, that checks a…

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Sleep Innovation: The New Rules

By Shelly Greenway / April 21, 2019 /

  The sleep category is growing rapidly. Sleep, or more pertinently, the lack thereof, is increasingly an issue for more and more people. Levels of anxiety, stress and insomnia are on the rise. Consumers are looking for solutions, and willing to spend money on them. 30% of the UK and US population report symptoms of…

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Getting to the Root Cause of Project Headaches

By John Carter / April 1, 2019 /

Scenario: a product development team at a medical device company had a testing phase that ran far longer than expected. This delay rippled throughout the project and had serious implications downstream. After the project was complete, the team leader wanted to go back and figure out why the test phase had not gone as planned.…

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Design Innovation – The Fender Stratocaster

By Peter Cook / March 13, 2019 /

Real world product and service design brings together form and function in ways that emphasise product/service features so that they convert to real and perceived customer benefits. There is often a great deal of redundancy in the design process. For example, one of the key weaknesses of early electric guitars was the fact that the…

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Using Product Development Metrics That Motivate at the Team Level

By John Carter / February 28, 2019 /

The two most common product development metrics are R&D spending as a percent of sales and revenues from new products over time. These metrics, although necessary to track, do not predict a result. There’s no linear relationship between R&D spending and new product success. For example, a company might allocate ten percent of its R&D…

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Want To Manage Innovation? Let the Creators Create!

By John Carter / February 24, 2019 /

Innovative cross-functional teams in technology companies often depend on individuals with highly technical, specialized skills. They’re on the edge, extending their disciplines where they haven’t been before. Teams like this require upper management support that enables their success. It does not need micromanagement – or its opposite, chaotic management that is no better than neglect.…

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