innovative thinking

Innovation Essentials – Unlearning

By Dennis Stauffer / May 3, 2011 /

It goes without saying that to successfully innovate, we need to be willing to learn new things. What doesn’t get said as often is that we also need to be willing to unlearn old things—and that’s often the more important task. One of the central challenges innovators manage to overcome is the tendency to cling…

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Innovators are Effectual Thinkers

By Dennis Stauffer / April 19, 2011 /

Innovation is less about causal thinking than it is about effectual thinking. I confess I didn’t know “effectual” was a word until I was recently directed to the ground breaking research of Dr. Saras Sarasvathy, a professor at the University of Virginia’s Darden School of Business. She interviewed 45 successful entrepreneurs. (Or, more accurately, asked…

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