DISRUPTOR'S BLOG

Open Innovation

Cooperation for Innovation

By Sari van Poelje / February 23, 2019 /

One of my Polish agricultural machinery clients was having a hard time. His budget for marketing had been halved, even though his sales targets were maintained at growth rate. I had a lengthy conversation with him about options in cooperation. The trick is to find another party that is complementary in product, market or brand,…

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Ten Questions to Answer Before Using Social Tools for Product Innovation

By John Carter / February 5, 2019 /

Social media is incredibly effective for conveying marketing messages and for receiving rapid customer feedback. The effectiveness of social media for outbound marketing activities, i.e. getting the news out about new products offerings, and interacting with customers, is well known. But social media is also a tool for inbound marketing – for understanding the customer…

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How Universities Support Recombinative Innovation

By Adi Gaskell / November 12, 2018 /

The importance of recombination is something I’ve touched upon numerous times over the years.  Indeed, research suggests that innovations today are much more likely to apply an existing innovation in new ways than to invent something truly unique. The study highlights that 40% of all patents submitted throughout the history of the USPTO are refinements…

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The State of Open Innovation Today

By Adi Gaskell / November 6, 2018 /

Last summer I wrote about an interesting report exploring the extent of open innovation around Europe.  The study, conducted by the European Academic Network for Open Innovation, showed the growth in open innovation, with the majority of organizations practising it in some form or other.  This was helping companies to bring new, more novel products…

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Accompanying European SMEs on their Open Innovation Journeys

By Maria Augusta Mancini / October 2, 2018 /

Within INSPIRE (standing for Integrated Support of oPen Innovation pRofessionalization initiative), a Coordination and Support Action funded by the European Commission under H2020, we have investigated in depth Open Innovation (0I) practices in SMEs across Europe with a view to distilling lessons about how to improve the supply chain and deploy a dedicated support package.…

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How To Get The Most Out Of Crowdsourcing

By Adi Gaskell / September 30, 2018 /

Over the years I’ve written numerous times about not only the growth in crowdsourcing and other methods of open innovation, but the various studies seeking to understand how we can do so effectively.  It probably reached peak popularity a few years ago, when numerous studies emerged looking at everything from Innocentive style challenges to GalaxyZoo…

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The Twelve Disciplines of Consistently Innovative Organizations

By Anthony Mills / July 11, 2018 /

Ever notice that some organizations seem to be far more consistent at delivering new innovation than most?  I have.  Ever wonder why this is… what they do differently?  I certainly have. Indeed, like so many others before me, I’ve spent my entire adult life working in and around organizations that were trying constantly to deliver…

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When More is Less in Crowd-sourcing Innovation

By Gregory Hicks / March 4, 2018 /

In most organizations, there is an omnipresent quest for more. With crowd-sourcing innovation programs, the first impulse is to seek more ideas. Is more really better? What about idea quality? Does ‘more ideas’ work against idea quality? And if so, then what do you do about it? In 2011, I launched the employee open innovation…

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Have You Tried New Ways to Innovate?

By Shelly Greenway / November 28, 2017 /

After relying on cost and operational efficiencies to grow the bottom line, many businesses are emerging from an innovation slumber post-recession. Now there is an imperative to refocus on organic growth. The importance of innovation in driving this growth is resurfacing to the top of the agenda. For many organizations, there are some radically new behavioural, structural and operational models of meeting this challenge are gaining popularity.

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Crossing the Internal Chasm in Corporate Innovation - Innovation Excellence

Crossing the Internal Chasm in Corporate Innovation

By Ralph Ohr and Frank Mattes / November 17, 2017 /

There is a huge noise around what companies should do to find the big ideas. Compared to it, the discussion about the best way of turning those ideas into substantial businesses is almost silent. We think it is high time to change this.

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