Are You Ready for the Digital Revolution? [infographic]
As the Internet of Everything begins to infiltrate the 80% of business/industry categories that have not been disrupted yet (yes we are still coming after your sector), McKinsey frames a simplified view for CMO’s/CSO’sto grasp the opportunity around harnessing Big Data mining capabilities to better target, engage and retain the next-generation of multi-channel, always-on, cloud-computing consumers.
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